The Work Comes in Three Retainer Shapes, Sized to the Source Material You're Starting With, the Cadence You Can Sustain, and the Monetization Architecture You Need Built.
Three shapes, named for the kind of work each one represents. Each one scales with scope, source material, and the monetization architecture you need built. We figure out the right fit on a thirty-minute call.
For creators with a clear point of view and a body of source material, who need consistent platform execution without committing to the full distribution apparatus yet. The shape that gets a publication running properly and starts the compounding work.
What's Included
For thought leaders running serious distribution, with enough source material to support a stronger publishing cadence and a goal that includes monetization, not just audience. The shape most clients land in once their priorities are clear.
What's Included
For creators running complex monetization architecture, cross-platform distribution, or a brand large enough that the publication is one of several surfaces requiring senior attention. The shape that includes direct access and bespoke build-out.
What's Included
Postby isn't a one-off retainer. The work is built to compound: each month's publishing adds to the archive, each week of Notes adds to the audience, each recommendation outreach widens the reader base, each welcome sequence converts more of the subscribers we've already brought in. The result is a publication that's worth more next month than it is this month.
That compounding is what makes the math work. A creator who hires Postby is buying a growing distribution channel, a deepening reader base, and a monetization layer that earns the work back over time. We figure out the right shape and the right shape's scope on the call.
Thirty minutes. We figure out the right shape. Or we figure out together that it isn't one of them, and you leave with a clearer picture of what you actually need.